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🧪The Great American Poisoning
Why You Should Care About the Health & Wellness Revolution
Rustic Flute
22 Jan • Read: 5 minutes
Hey there!
Sparsh Here 👋
Justin Mares, serial entrepreneur and health advocate, recently highlighted a critical issue on the My First Million podcast—the "Great American Poisoning."🧪
Chronic illnesses, environmental hazards, and failing food systems are making Americans sicker than ever. While alarming, this also signals an incredible opportunity for innovation in health and wellness. 💊
Let’s explore why this is a billion-dollar chance for founders and investors.👀
In partnership with
☣️The Problem: The Great American Poisoning
Mares describes the "Great American Poisoning" as a convergence of systemic issues: poor food quality, environmental toxins, and outdated healthcare systems. Chronic illnesses such as diabetes, heart disease, and cancer are at all-time highs. 💉
The root cause? Our environment—from water and air quality to everyday products—is actively undermining health.
This broken system creates an urgent need for innovative solutions, presenting a massive entrepreneurial and investment opportunity.🧬
💡Three Game-Changing Business Ideas
A "Blue Bottle" for Meat🫙:
The meat industry lacks differentiation. A premium, ethically sourced brand could revolutionize it, like Starbucks did for coffee.🧋
For investors, the growing demand for quality and transparency makes this a prime opportunity.
Annual Home Health Checkups🩺:
Many ignore how homes impact health. Annual air, water, and EMF checks could meet rising health awareness and drive subscription revenue.💸
Fertility Optimization Programs🧬:
IVF isn't the only fertility solution. A subscription model for natural enhancements—like supplements and environmental adjustments—could offer a scalable, emotional alternative.📝
Not all industries are created equally
Here's my ranking by how investable they are:
— Brian Feroldi (@BrianFeroldi)
6:55 PM • Sep 7, 2021
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Why Now?🤔
Health and wellness trends are exploding, driven by consumer awareness and regulatory shifts. From regenerative farming to environmental health solutions, the timing is perfect for founders to innovate and for investors to capitalize on early-stage opportunities.📊
Final Thoughts
The health and wellness revolution isn’t just about kale smoothies and yoga retreats anymore. It’s about fixing systemic issues with scalable, impactful solutions.🍏
Whether it’s premium meat, healthier homes, or fertility programs, the opportunities are vast for founders and investors ready to act.💪🏼
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